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The Instagram Logo Evolution – Was It Necessary?

The Instagram Logo Evolution – Was It Necessary?

You wake up, tap your phone’s ‘update’ button (Just to get rid of the notifications – for OCDs like me) and the next thing you know, it’s the biggest mistake of your life. Instagram’s new logo is now completely unrecognisable. It’s like looking for your sunglasses only to realise it’s on your head all this […]

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Urbanscapes: Promoting The Arts Through Kuala Lumpur

Urbanscapes: Promoting The Arts Through Kuala Lumpur

As the fiasco of Kuala Lumpur branding itself as “A City of Contrast and Diversity” that is “Exciting, Surprising, Enticing” overwhelmed public interest, Urbanscapes did what the people responsible of the rebranding should have been doing – say what you mean, and mean what you say. Urbanscapes, one of the longest-running creative arts festivals in […]

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City Logos Around The World & What We Feel About Them

City Logos Around The World & What We Feel About Them

Have you ever wondered why a city would need a logo? Just like any product, a city needs to have a brand for numerous reasons. When the city has a solid brand presence, it helps to boost tourism and business, build and maintain reputation, handle crisis management, and attract new residents and industry. Ultimately, it’s […]

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Jumping on the Game of Thrones Hype Train

Jumping on the Game of Thrones Hype Train

NOTE: This article is free of spoilers, unless you haven’t watched up to the end of the 5th season of Game of Thrones. Winter has arrived, or at least we hope so. Arya lost her sight, and Daenerys was surrounded by a crowd of men on horses, nothing sexual… not yet at least. On the […]

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How do you brand a 5K Run?

How do you brand a 5K Run?

Running builds up your muscles and bones, relieves stress, strengthens your lungs, and so much more. There are just too many benefits to list down. And 5K Runs help you achieve those benefits. 5K runs are a trend these days and for a good reason: they promote a healthy lifestyle by adding a fun experience […]

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The 10 Types of Facebook Profile Pictures. Which One Are You?

The 10 Types of Facebook Profile Pictures. Which One Are You?

Our Facebook profiles are basically the online version of ourselves. Similar to how eyes are the windows to the soul, our Facebook profile pictures tell a lot about us because they’re what we choose to show to the world. Some take painstaking effort to capture a good shot while others just couldn’t even be bothered […]

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5 April Fools’ Products We Wish Were Real

5 April Fools’ Products We Wish Were Real

Friday, 1st April 2016: It was just another Friday and business as usual for everybody, as they looked forward to end their week on a high. But they had forgotten. This was a day where everything was possible. And when popular brands actually joined in the fun, the day was filled with uncertainty and excitement. […]

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The Rise of Malaysian Cinema

The Rise of Malaysian Cinema

Malaysian cinema as a whole Just three months into 2016, I’ve watched several local Malaysian movies that are well worth the praise and hype, namely Jagat, Ola Bola and The Kid from the Big Apple. Local films are slowly but surely making their mark at international film festivals. This has left us wondering: why the […]

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Facebook Reactions: How It Affects All Of Us

Facebook Reactions: How It Affects All Of Us

If you love watching Fine Brother’s Entertainment’s ‘React’ series on YouTube and wished you had a chance to be on the segment but unfortunately can’t, well, now you can, in a way, by reacting to Facebook posts. On 24th February 2016, Facebook made a worldwide launch of Reactions, an extension of the “Like” button. The […]

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Malaysian Hospitality no more?

Malaysian Hospitality no more?

Throughout the years, Malaysia Airlines (MAS) has been more than just the national carrier of Malaysia. It became a symbol of Malaysia. It offered passengers a glimpse of what Malaysia is: Truly Asia. Their logo represents the Wau Bulan, a cultural moon kite enjoyed by the youths of the country. The MH serves as more […]

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