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Here’s To A Rockin’ New Year!

With the new lunar year finally upon us (especially one that represents such strength and power) it may be easy to assume that we’ll reach all our goals by just getting up on that saddle and breezing through. But before one can gallop, one must learn how to walk – to strive and work for […]

The Branded Director

The Oscars are coming around the corner and movie buffs are gearing up in anticipation for the most popular award show in the world. The nominations are in and we’re all debating about who will go home with the coveted statuettes. One of the most sought after award is that of The Best Director. 2013 […]

Mind Over Matter: The Story of Thaipusam

As we sit under the first full moon of the year, it is only natural to anticipate what this year will bring to all of us. Will we stick to our newly formed resolutions? Will fortune and adventure smile upon us or should we brace ourselves for the unexpected? In lieu of these expectations, we […]

Brand Symbiosis: Survival Of The Collaborative

It is easy to perceive the world through the eyes of the lone wolf where it’s either eat or be eaten, but as of late, more and more brands have banded together to create an unstoppable force and most likely a paradigm shift in the rules of survival that we know today. Brand collaboration used […]

Paint Your Future With Truth

The coming of a New Year presents us all with a blank canvas to paint the future we desire. It is a reset button for us to restructure our priorities so we can achieve the goals we’ve set for ourselves. When reflecting upon what we truly want, it is important to remember to be true […]

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The Truth Behind Ethical Branding

Peter Gan and Shaikh Shahnaz uncover the truth behind ethical branding and how it can potentially increase the value of a brand.